The new standard for measuring advertising effectiveness
Measure audiences’ emotional reactions and drive sponsorship value
See how your audience engages with your broadcast second-by-second
The new standard for measuring advertising effectiveness
Measure audiences’ emotional reactions and drive sponsorship value
See how your audience engages with your broadcast second-by-second
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Once again, APAN brings together industry leaders and visionaries to reflect on the future of marketing, promoting a strategic and multidisciplinary approach to the major challenges and opportunities that are redefining our industry.
With a special focus on artificial intelligence and its transformative role in personalizing the consumer experience, this conference also explores key topics such as new retention strategies and the growing role of technology in building lasting relationships between brands and people.
This is the essential meeting point for brands that want to anticipate the future and actively prepare for an unprecedented revolution in marketing.
The event will take place on May 30th at the Estoril Congress Center (Centro de Congressos do Estoril).
Pedro Almeida, CEO of Mediaprobe, among the confirmed speakers.
With a unique perspective on the disruptive impact of technology in the media sector, enriched by his experience in cognitive and affective neuroscience, our CEO Pedro Almeida will be one of the guest speakers at Better Marketing 2025.
Join us on this journey of innovation and strategic insights. Better Marketing 2025 – NextGen Marketers – Building the Future
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